Just because your house in covered in snow and ice doesn’t mean you need to wait for spring to put it on the market.

In fact, some real estate experts believe the December-through-March months actually pay off when selling your home because at least one study by an online brokerage firm suggests that’s when sellers net more above asking and that’s also when houses move more quickly. The reason? Buyers trudging through frost and snow piled knee-high are motivated. They are looking at houses during the deep freeze because they have to. It’s as simple as that.

With fewer homes on the market in winter, your house could become a hot commodity, particularly if it’s in a desirable neighbourhood or if it has good bones and features today’s home buyers want.

Another big advantage to selling in winter is that the outdoor maintenance on your house is much reduced. With the exception of shoveling snow and keeping walkways clear and slip-free, you save time on the grass cutting and weed pulling typically done in spring and summer.

Be sure to keep pathways, stairs and driveways clear of snow and ice. Nothing is more off putting to a potential buyer than having to slip, slide and slog through ice and snow. If need be, make sure you scrape up the ice especially in areas where potential buyers might walk. Be sure to clear a path in snow banks and snow drifts that form due to shoveling and plowing. So whether they’re parking on your driveway or on the street try to clear an area so they can step out of their vehicle easily. You don’t want to annoy house hunters by forcing them to climb over a three-foot mound of snow.

It’s a good idea to warm up your home during viewings. While setting your thermostat above 20 degrees C might seem wasteful and not the most eco-friendly thing to do, keeping your space a degree or two warmer than usual is good practice for showings as buyers will enjoy the warmth and coziness of your home. If you have a fireplace, light it. That adds warmth and ambiance. Just be sure not to leave a wood fireplace unattended for too long.

Winter buyers will be especially on the watch for issues relating to heating so it’s a good idea to have your furnace and HVAC inspected. Be sure to change air filters and weather strip windows and doors. As heating costs will be on their minds, don’t leave signs around that your house is cold and drafty. For example, hide those piles of heavy blankets in your living room and tuck away that draft stopper you keep at the foot of your door.

Add a pop of colour to your home to compensate for the dull, gray days of winter. A seasonal wreath on your door or topiaries at your entrance can lend some excitement. Also ensure your windows are clean as the disappearance of summer foliage means your home is put under the glare of winter sunlight which shows every mark, fingerprint and scuff.

Sources: www.time.com, www.thebalance.com, www.realtor.com